As the festive season approaches, searches for “Christmas market near me” have surged by an astounding 5,000% globally over the past month. With so many magical markets to explore, choosing the perfect one can be a daunting task. To help narrow the options, CasinoAus analysed Instagram data, ranking Europe’s most Instagrammable Christmas markets based on their total hashtag count.
Top 5 Instagrammable Christmas Markets in Europe
Manchester Christmas Market, UK
Hashtags: 71,927
Taking the top spot, Manchester’s Christmas Market is a festive icon. Now in its 26th year, it draws an estimated 9 million visitors annually. With around 200 stalls, the market offers everything from festive treats to unique gifts. Its vibrant decorations and buzzing atmosphere make it a favorite for Instagrammers capturing the holiday spirit.
Strasbourg Christmas Market, France
Hashtags: 59,600
Known as the “Capital of Christmas,” Strasbourg hosts one of Europe’s oldest and most enchanting markets. Its 300 chalet-style stalls, breathtaking illuminations, and beautifully adorned streets attract around 2 million visitors each year, making it the ultimate destination for festive photos.
Edinburgh Christmas Market, Scotland
Hashtags: 59,078
Nestled in Edinburgh’s historic city center, this market blends tradition and modern festivity. Visitors can enjoy over 70 stalls, live events, and Scotland’s largest Ferris wheel, The Big Wheel. Edinburgh’s scenic charm and festive flair make it a must-visit for families and photographers alike.
Hyde Park Winter Wonderland, London, UK
Hashtags: 53,500
London’s Winter Wonderland is a festive extravaganza spanning 350 acres in Hyde Park. Opening on November 21, it features 100 rides and attractions, the UK’s largest open-air ice rink, and countless food and gift stalls. With over 2 million visitors annually, this market is a hub of holiday cheer and Instagram-worthy moments.
Bath Christmas Market, UK
Hashtags: 37,814
Set against Bath’s stunning Georgian architecture, this free, open-air market charms visitors with its festive lights and quaint ambiance. Featuring 230 stalls, it welcomes over 450,000 visitors annually. Its picturesque design and scenic surroundings make it a perfect spot for holiday photos.
Rank
Country
City/Town
Christmas Market
No. of Hashtags on Instagram (#)
1
United Kingdom
Manchester
Manchester Christmas Market
71,927
2
France
Strasbourg
Strasbourg Christmas Market
59,600
3
Scotland
Edinburgh
Edinburgh Christmas Market
59,078
4
United Kingdom
London
Hyde Park Winter Wonderland
53,500
5
United Kingdom
Bath
Bath Christmas Market
37,814
6
Poland
Wrocław
Wrocław Christmas Market
33,728
7
Austria
Vienna
Vienna Christmas Market
24,324
8
United Kingdom
Birmingham
Birmingham Frankfurt Christmas Market
23,296
9
France
Colmar
Colmar Christmas Market
19,489
10
Norway
Oslo
Jul i Vinterland
19,285
Why These Markets Stand Out
The top-ranked markets are not only packed with unique offerings and festive cheer but also provide Instagrammable backdrops that captivate visitors and social media followers alike. From Manchester’s lively streets to Strasbourg’s illuminated chalets and Bath’s historic charm, each destination offers a distinct festive experience.
Plan Your Festive Adventures
Whether you’re a seasoned Christmas market enthusiast or exploring one for the first time, these top-ranked markets promise magical experiences and photo-perfect memories. Start planning your holiday outings, and don’t forget to capture the magic for your Instagram feed!
