Palma de Mallorca continues to be the top destination for German tourists to see in the New Year.
These figures are according to data from the flight and hotel search engine Jetcost.es.
This year, searches for flights for the year-end period have increased by 16 per cent, while hotel searches have grown by 19 per cent compared to the same time last year.
Between December 26, 2024, and January 6, 2025, key dates for the holiday season, Jetcost reported that Palma de Mallorca remains the top choice for Germans, followed closely by the French, Portuguese, and British, who also include the island in their preferred destinations.
Ibiza, on the other hand, ranks highly, being the 12th most sought-after destination for Germans and French, and 11th for Italians, Dutch, and Portuguese. Jetcost’s report highlights the preferences of different European countries for Spanish destinations during the end-of-year period. Germans continue to choose Palma de Mallorca, Barcelona, and Tenerife as their top picks.
For the British, Tenerife, Alicante, and Lanzarote lead the list, while the French favour Barcelona, Madrid, and Tenerife. Italians prefer Tenerife, Barcelona, and Madrid, while the Dutch opt for Alicante, Malaga, and Tenerife. The Portuguese top destinations include Madrid, Barcelona, and Tenerife.
While Europeans prefer the beaches and charm of the Spanish islands, Spaniards are also drawn to international destinations to celebrate the end of the year. London, Paris, and Rome remain the top choices for domestic tourists, although destinations like Madrid, Tenerife, and Barcelona also appear prominently.
Ignazio Ciarmoli, Marketing Director of Jetcost, stated, “Once again, Europeans are choosing the end-of-year period to travel, explore new destinations, and welcome 2025. Spain continues to be their top choice, with the Balearic Islands – especially Palma de Mallorca and Ibiza – standing out as key destinations for tourists from across the continent.”
With the increase in holiday tourism and growing search interest, Palma de Mallorca and Ibiza are solidifying their status as prime winter destinations for both Europeans and Spaniards looking to celebrate the arrival of 2025 with sun, culture, and excellent cuisine.
