Visitors greet a horse at the National Horse Racing Museum | NHRM
The National Horse Racing Museum has been awarded a Gold Award in the Visitor Attraction Accolades 2023-24 held by VisitEngland. In addition, East Anglia, which includes the Newmarket institution, secured a top spot in Lonely Planet’s Best of Travel 2025.
The VisitEngland Awards recognise excellence within the domestic visitor attraction sector, with 72 attractions nationwide receiving the prestigious accolade. They are judged on what makes an outstanding visitor attraction across five categories including: ‘Welcome’; ‘Quality Food and Drink’; ‘Hidden Gem’; ‘Best Told Story’; and a ‘Gold’ standard for overall excellence.
Tracey Harding, manager of the National Horse Racing Museum, said, “We are thrilled to receive this award which was judged on the performance of the Museum over the past 12 months; the credit lies with our dedicated and innovative team. We are excited to remain at the top of our game over the year ahead, at a time when East Anglia is firmly in the spotlight.”
VisitEngland director, Andrew Stokes, said, “These accolades highlight the wonderful visitor experiences provided by English attractions, from the warmest of welcomes to amazing food and drink, from great storytelling to outstanding customer service.”
To book a visit to the NHRM, please visit its website.
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